Our Studio
Where Swiss precision meets editorial innovation in the heart of Miami
Design Philosophy
We believe exceptional editorial design serves the content, guides the reader, and elevates the message
Our Process
A systematic approach ensuring exceptional results
01. Discovery & Research
Every project begins with understanding your editorial objectives, audience demographics, and content strategy. We analyze existing publications, review competitor approaches, and identify opportunities for differentiation.
Through collaborative workshops and stakeholder interviews, we establish clear design goals that align with your publishing vision and business objectives.
02. Concept Development
We explore multiple design directions through sketches, mood boards, and initial digital mockups. This phase focuses on establishing the visual foundation—grid structures, typographic systems, and visual language.
Early concepts are tested against real content to ensure layouts work across various article types and content lengths, balancing creative expression with practical functionality.
03. Design Refinement
Selected concepts undergo rigorous refinement. We fine-tune typography, adjust spacing, optimize image treatments, and perfect the balance between visual interest and readability.
Multiple rounds of revision ensure every page element works harmoniously, creating a cohesive visual system that feels effortless yet intentional.
04. System Development
Approved designs are expanded into complete template libraries covering all publication needs—feature articles, departments, front-of-book sections, and special formats.
We create flexible yet structured systems that maintain consistency while allowing creative variation appropriate to different content types and editorial moods.
05. Production & Delivery
Final templates are prepared for your production environment, whether print or digital. We provide comprehensive style guides documenting all design specifications, usage guidelines, and best practices.
Training sessions ensure your team can confidently implement the new design system, and we remain available for ongoing support as you launch.
What We Bring
Specialized expertise in editorial design and publication development
Typographic Mastery
Deep understanding of type systems, font selection, and hierarchical structures that enhance readability while establishing distinctive visual identity.
Grid Architecture
Expert development of flexible grid systems that provide structural foundation while enabling creative layout variation across diverse content types.
Visual Storytelling
Strategic integration of imagery, infographics, and visual elements that support editorial narratives and enhance reader engagement.
Brand Development
Creation of cohesive visual identities that distinguish publications in crowded markets while maintaining editorial credibility and sophistication.
Production Expertise
Comprehensive understanding of print and digital production processes, ensuring designs are beautiful, technically sound, and production-ready.
Workflow Systems
Development of efficient production workflows and template libraries that streamline editorial processes while maintaining design integrity.
Our Values
Principles that guide our design practice
Purpose Over Decoration
Every design decision serves a functional purpose. We eliminate unnecessary elements, focusing on clarity, readability, and effective communication above visual decoration.
Systematic Thinking
We create flexible design systems rather than fixed templates, enabling consistent application across diverse content while maintaining visual coherence and brand identity.
Reader-Centered Design
Editorial design serves the reader first. We prioritize information hierarchy, reading comfort, and intuitive navigation over purely aesthetic considerations.
Timeless Elegance
We avoid trendy design approaches in favor of timeless solutions rooted in typographic fundamentals and proven design principles that remain relevant across years.
Let's Collaborate
We partner with publishers, brands, and organizations seeking editorial excellence
